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Veeam Brand Campaign

 

Veeam Brand Campaign

Video, motion, social, digital, print, OOH

We helped the Veeam marketing team develop, build, and execute an overarching campaign, telling the Veeam story and unique value proposition to the market. Starting with an extensive marketing and media strategy and in-market testing that focused on the C-Suite and TDM audience, from there we brought the campaign to life through visuals, copy, motion, UX, social, digital, and hero launch tactics. Once launched we handled the monitoring and management of the paid media execution, reporting and optimizing based on performance. 

 

Testing strategy

 

The work

 

Results

 

 Exploration